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Your Plug-In Marketing Partner

From strategy to results, simplified

A Plug-In Marketing Manager is your strategic partner for high-impact marketing—embedded in your business to craft powerful strategies while your team executes, ensuring growth without overwhelming their workload

here's how it works:

we create the roadmap

Our team works with you to create a custom marketing strategy tailored to your business goals, market, and audience. 

your team,
guided to success

From goals to execution, we map out a clear, tailored plan—and keep the plan on track.
this keeps your team 
motivated, supported and upskilled!

ongoing
optimisation

Through regular check-ins, data-driven insights, and proactive adjustments, we help your team stay on track and aligned with the latest strategies that drive results

in short, it’s like having an in-house marketing manager focused solely on growth, without the full-time cost—guiding your team to deliver top-tier marketing with the confidence and support they need.

Meet the founder

Kate Weids, your go-to plug-in marketing manager bringing over a decade of diverse marketing experience, spanning FMCG, agency, corporate, and startup environments.

With a passion for strategy, planning, and process, Kate has mastered navigating the marketing landscape with precision and finesse. She shares her wealth of knowledge and expertise to pull business owners out of the weeds and guide them toward clarity and growth.

Kate loves: hosting, book club, and soon to be celebrant. She's fuelLed by coffee and prosecco.

Kate REALLY loveS: BUSINESS'S THAT 
OVERTHINK THEIR MARKETING STRATEGY, AND THOSE THAT DON'T BOTHER HAVING ONE.
(CAUSE WE'VE GOT YOU!)
Founder Kate on a marketing strategy call
Founder Kate headshot

giddy up

what's the investment: Your Path to Success​

STEP 1: free call

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Start with a no-strings-attached consultation! We’ll discuss your goals, challenges, and how our Plug-In Marketing Manager service can drive real results for your business.

STEP 2: the strategy

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Based on your needs, we’ll design a strategy that aligns with your business goals. Starting at $1,500* for focused projects or launches, each plan is tailored for impact. For a comprehensive 12-month roadmap, we’ll create a custom proposal based on your unique requirements.

Disco ball

step 3: plug-in

With your strategy in place, keep your momentum with our monthly Plug-In Marketing Manager service, starting at $500* per month. This service keeps your strategy on track, with consistent monitoring, adjusting, development for your team and elevating your marketing efforts.

*Note: Prices listed are starting points and can be customised to match your specific project and business needs.

OUR APPROACH IS UNCONVENTIONAL, BUT SO IS STARTING A BUSINESS. WE ARE your marketing manager hire, without the overheads, BEcause we know time and budget is limited.
and we also know what you need to know.

Ps. we can't wait to unleash your marketing wild side,

Feel the Confidence of a Marketing Plan You Can Count On.

Our Plug-In Marketing Manager is here to take you from overwhelmed to overachieving, with a tailored, continuously optimised plan designed to elevate your brand.

 

We’re not just setting up strategies—we’re creating growth with measurable impact and ongoing support.

 

Here’s what you get:

  • Visionary Strategy – A unique roadmap shaped to take your business to new heights, aligned with your goals.

​

  • Effortless Execution – Leave the nitty-gritty on how and what to action, so your team can hit the ground running with executing exactly what will move the needle. 

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  • Constant Calibration – Monthly check-ins and realignments ensure you stay on track and ahead of the competition.

​

  • proactive Partner – We’re here when inspiration strikes and when challenges arise, adapting quickly so your brand thrives.

Your next marketing manager
Kate catching the hot leads

90 days with your plug-in marketing manager

With a Plug-In Marketing Manager, each month is designed to seamlessly guide your team through the marketing process—ensuring clarity, alignment, and growth every step of the way.

Cowboy boot

first 30 days: plugged in

Get ready to build a powerful foundation that will propel you toward your goals! You’ll have: ~A Tailored Marketing Strategy: Clear goals and a roadmap to reach your ideal audience. ~A Campaign Roadmap: Strategically planned key launches and events to elevate your brand's impact. ~A Detailed 90-Day Plan: A content calendar and posting schedule to keep your marketing engine roaring. ~A Digital Strategy Document: Your ultimate guide to navigating the marketing landscape with confidence and clarity. Together, we’ll start by diving deep into your vision and crafting a plan that sets you up for extraordinary success!

first 60 days: monitor & optimise

It’s time to ignite your progress and elevate your results! You’ll be: ~Engaging in Monthly 1:1 Calls: Enjoy personalised insights to keep your strategy sharp and effective. ~Reviewing a Monthly Report: we uncover fresh opportunities for explosive growth. ~Accessing Unlimited Office Hours: Get fast email support to tackle any challenges head-on. ~Utilising our Project Management Tool: Stay organised and on track with campaign deliverables, ensuring nothing slips through the cracks. Let’s optimise your strategy and keep that momentum going strong!

first 90 days: reflect & refine

Get ready to celebrate your achievements and refine your journey! You’ll be: ~Participating in a 90-Minute Review Call: Assess your progress, celebrate your wins, and refine your strategy for even greater impact. Together, we’ll ensure you’re not just meeting your goals but crushing them and setting the stage for even more incredible successes ahead!

Yee

haw

what sets us apart?

An Extension of Your Team, a Catalyst for Your Success

​

​Imagine having a marketing partner that feels like an extension of your own business but with the expertise to elevate your brand with every move. That’s us—bringing bold ideas, data-backed strategies, and innovative tools to help you stay at the forefront of your industry. We don’t just follow trends; we set them. With us, you get the confidence and clarity to break free from marketing overwhelm.

Founder Kate working on a marketing strategy

photo for dramatic effect.

Really it's hair in a bun and go,go,go!

let's hoedown

Ps. we can't wait to unleash your marketing wild side,

professional love notes

Client testimonial
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Client testimonial

step 2: LASSO

Lasso to get in hot leads
Disco ball as we celebrate your marketing

step 3: HOEDOWN

THE STEPS:

step 1: trailblaze

Cowboy boot as we dance into your marketing

BOOK YOUR complimentary
chemistry call.

once you're booked we SEND YOUR WELCOME KIT along with a questionnaire (the gold mine, cause' we do a lot of pre-work) AND GET READY!

PARTY TIME. let's get started!

WILD WORDS FROM...

BRANDS WHO HAVE UNLEASHED THEIR MARKETING WILD SIDE

Hayleigh

@halihelper

emma
@emmajae_customlaserdesigns

Eleanor
@eleanorhadley

hells bells

cowboy confessions

Cowboy hat

MARKETING SINS CONFESSED BY BUSINESS OWNERS 

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COWBOY CONFESSION 0018

i don't know who my
target audience is... 

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COWBOY CONFESSION 0019

I spent $15k on digital ads and
I don't know what they do

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COWBOY CONFESSION 0020

I believed for far too long 
that my product was for everyone

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COWBOY CONFESSION 0019

I did a *very* expensive course for
6 months and it wasn't for me

the rodeo

platfroms we are killer at (humble brag)
Klaviyo logo email marketing
Canva for our designs
WIX logo
Google suite
Clickup Logo project management tool
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